Over the years, the landscape of small business ownership has seen a significant shift, and women have been at the forefront of this change. According to the American Express State…
Welcoming the New Year means embracing the latest digital marketing trends. It’s important to continuously track trends to stay ahead of the curve. In 2023, marketing personalization is one of…
When it comes to SEO advice, there is a lot of pertinent information you need to know when making a SEO strategy. To start you must consider the context of…
There have been rumors regarding the Instagram algorithm and how it impacts “link in bio” post captions. Since Instagram doesn’t allow users to include links in captions, they have resorted…
Majority of online shoppers do their homework prior to purchase. As consumers, we trust other paying customer reviews over the brand behind the product. In fact, 93% of consumers trust…
As our world gets more digitally connected every day, brands have noticed the importance of growing a community. Brands with a loyal community have tapped into a marketing superpower. Brand…
Summer welcomes the season of traveling. While vacationing, it’s important to keep yourself protected from fraud, identity theft and other privacy risk. Use the following tips to avoid scammers and…
As the digital world continues to grow every day, it is becoming more important to customers and brands to prioritize privacy. Consumers are becoming more weary of sharing their personal…
In 2022 marketers have become increasingly aware of the drift toward video content. About 71% of marketers plan on releasing video content this year in efforts to capture more attention…
Social media is an industry that never seems to stop growing. There are countless sites that each have their own demographics and purpose, and more people are signing up every…